New laser-activated technology is making it possible to apply permanent smart QR codes directly to almost any packaging ...
AI is no longer just a back-office technology in packaging. It is now shaping how products are designed, printed, tracked and experienced once they reach the market.
What if your QR Code is doing exactly what you asked of it and is still failing? Your consumers scan the code, and the page loads. The campaign metrics look clean, but nothing follows. There are no ...
Have you ever paid to print a fresh batch of product packaging, only for a last-minute change in ingredients or regulations to make them all obsolete? With packaging already eating up about 15%–20% of ...
Plastics manufacturers and processors now have access to smart packaging technology that promises to shift the tide of the industry's sustainability efforts. Radio-frequency identification (RFID) is a ...
Smart packaging is often referred to in the context of Industry 4.0 as manufacturers take advantage of the new integration of digital capabilities with artificial intelligence, machine learning, ...
Polytag, a data capture and marketing platform for powering the circular economy, has partnered with DataLase, a pioneer in laser-reactive technologies, to enable retailers and brands to apply ...
The barcode has underpinned food supply chains for decades, but changing consumer expectations and regulatory requirements are driving a shift towards smarter packaging. Rob Allen, Divisional Manager ...
Cans of Pringles on a shelf featuring a QR code for a contest. Have you ever paid to print a fresh batch of product packaging, only for a last-minute change in ingredients or regulations to make them ...