Unity announces 'core standards' initiative to address low-quality in-app advertising

Source: Unity Unity, the game engine company, announced on the 23rd that it is expanding its 'Core Standards' ...
Pocket Gamer.Biz

Tim Sweeney at Unite 2025: Unity’s in-app purchase APIs coming to Unreal Engine devs

Unity is bringing its new in-app purchase SDK to Unreal Engine developers. Those devs will be able to handle cross-platform purchases using Unity's in-app purchase APIs. "Today we’re announcing that ...
Seeking Alpha

AppLovin is 'dominant' in mobile ads, but Unity takes on 'successful turnaround': Wedbush

AppLovin (APP) is seen as the “dominant” player in the mobile advertising space, even as Unity (U) is undergoing a “successful turnaround,” Wedbush Securities said. “AppLovin currently has a ...